Hi! I'm Kristi. Although I was raised in Indiana, the last thing you'll ever hear me refer to myself as is a Hoosier. I'm a die-hard Purdue basketball fan, and I enjoy watching Big Ten basketball in general. When I'm not cheering on my Boilers, I spend time traveling, having fun, doing crafts, and being with family and friends. I have a unique sense of humor and one of my favorite things to do is make people laugh. I love meeting new people - so please connect with me on Twitter or LinkedIn.
On a more serious note, I graduated with a Bachelor of Science degree in Computer Graphics Technology from Purdue University in West Lafayette, Indiana with a minor in Art and Design in May 2011. I chose to attend Purdue after graduating from Terre Haute South Vigo High School in 2007 with an Academic Honors diploma due to the prestigious reputation of the university and it's College of Technology. Aside from courses in design, multimedia, and graphics, I also enrolled in courses that introduced me to usability testing and HCI theory/design, small group virtual leadership and communication, HTML/CSS, aspects of business leadership and management and more. Since taking these courses, I have been able to apply all of these skills into my professional endeavors.
Professionally I have experience in collegiate sports design and promotions working within the Purdue Athletics department. The time spent working with Purdue, as well as my lifelong love for athletics, has driven my interests in sports marketing and business. My dream would be to work with a sports brand, helping foster the emotional connections brands have with their audience and use that to create engaging marketing campaigns that resonate with fans across multiple channels. Driven by the bottom line, I believe in creating content that is not only innovative but also results-driven.
After leaving Purdue, I was employed in the digital production industry, using programs in the Adobe Creative Suite, as well as CRM, extensively to manage graphics projects. I not only worked as an art coordinator, but also as an accounts manager to ensure jobs were completed correctly on extremely tight deadlines.
In the summer of 2012, I returned to marketing and graphic design while also integrating social media strategy into the mix. Since then, I have been involved in multiple initiatives that involve branding across several digital channels and content. Using my knowledge of SEO, HTML, CSS, and social media analytics, I have not only been designing, but also assisting the marketing team in all efforts.
A fan of networking, learning, and exploring - I'm always eager to expand my horizons. Feel free to reach out to me if you'd like to learn more. I would be happy to speak with you and see how my skills could be of any help to you or your organization.
Questions or Suggestions?
Please do not hesitate to contact me!
Send an email using the form to the left, or contact me via Linkedin or Twitter.